How to convince yourself or someone else to Twitter

…or maybe I need to justify why this full-time campus minister uses Twitter

• First of all I watched this to figure out what I was getting myself into. This helped me begin the process of understanding what Twitter is capable of.
• Tons of other full-time Christian workers use Twitter  including: Andy Stanley (Northpoint Church), Mark Driscoll (Mars Hill),  John Piper, and Steve Douglass (Campus Crusade President).
• According to Michael Hyatt, CEO of Thomas Nelson books it puts a human face on the organization, or in other words; it builds credibility… which, is increasingly hard to do in our culture.
• Lastly, it’s been incredibly helpful in staying in tune with what’s going on in the Christian leadership landscape.  All you have to do is follow the right people and you get all kinds of helpful info. Right now my favorites are John Saddington/Church Crunch for tech info, and Catalyst for leadership thoughts. It has also allowed me to connect with other Campus Crusade staff members around the world which has spurred innovation thoughts in me.

When I first heard about Twitter, I thought it sounded pretty lame. I gave it a shot for a few days and I’ve grown to appreciate it. You can live without it for sure, but it’s kind of fun.

Don’t worry about connecting Twitter to Facebook, or third party applications Tweetdeck, or Tweetie just yet. Just get the hang of Twitter first.

1. Behold…the power of Twitter (a case study)
2. Selective Twitter application for Facebook
3. 3 reasons why Twitter has almost peaked