The power of social media (a case study)

A while back I connected with Russ Martin, who serves as the operations leader of Campus for Christ (the campus ministry of Campus Crusade for Christ) in Canada. I thought I’d share how it happened, because it gives some cool insight into the power of online communication.

1. I wrote a post on video conferencing and somehow Russ found me and commented.
2. I tracked down his blog and various insightful and witty comments ensued.
3. We began following each other on twitter
4. I posted a tweet wondering if anyone had some contact management software recommendation. (I know…I’m a nerd)
5. Russ send me a message saying he would demo the software they’re using
6. At the scheduled time I logged into a Dim Dim webinar and was added to a Skype conference call with Russ and Josh on the operations team up there.

Interesting notes: Russ and Josh live a long way from me…I would have never met them if not for my blog. The first time I talked to Russ was after a lot of online communication, and by then I felt like I knew him already. All of the communication used was free!

Side note: Skype conference calls was way better the the free conference call service we’ve been using. You can tell who’s talking because of the voice indicator on your screen.

Does anyone else have experiences similar to this using social media?

1. Behold…the power of Twitter (a case study)
2. Why fly when you can use the interweb?
3. Skype me