Today I got a text from a fellow staff member asking for help on leading a discussion about why technology can benefit ministry. For this post I’ll focus in on why Social Media is important for ministry. Obviously this is just the tip of the iceberg.
Here’s what I’d do with 20 minutes in a staff meeting.
- I would show this video on Social Media or this video about Return on Investment and discuss them.
- I believe that we all have an innate desire to connect with others relationally. Social media is social! I would discuss how social media is a tool that spurs on the building of relationships if we’re intentional and not just using a bullhorn technique.
- I would give specific examples of how you’ve seen value in social media. Perhaps you’ve connected with students about something you saw them post online or you can use my examples here and here.
- I’d talk about how you can align your use of social media to your specific ministry goals. If your goal is to connect more people to your ministry or perhaps involving students in evangelism…it can be done online!
- Lastly I’d talk about baby steps. You don’t have to do everything! I’d start with Facebook and figure out how to make a few minutes count each day.
That’s it…easy right? Not so fast… if you’ve got unlimited time I’d make you watch this.
What’s your best argument for using social media in ministry? How do you cast vision and align people to using it?
Other LTI posts kinda like this one:
Social Media in ministry can bring so many more people into the mix, which leads to more interactions for growth, life-change, and the ability to minister to others. Learning to integrate social media into ministry could eventually get the gospel out to hundreds of thousands of people every year. This doesn’t seem that far off considering the things that have happened with social media already too!